Industry news: Shoebuy.com uses StrongMail Influencer with impressive results as a consequence

ShoebuyStrongMail, announced that Shoebuy,one of the largest footwear retailers online, has gained thousands of new customers with the StrongMail Influencer social media referral marketing solution.

Using this solution, Shoebuy.com has significantly increased website visits and new purchases, both companies state in a press release.

Shoebuy is consistently recognized by Bizrate as a leader in customer satisfaction. In order to capitalize on its happy customers, Shoebuy turned to StrongMail Influencer to power a social referral program that rewards its customers for sharing offers with their social networks, thus raising thousands of customers, according to both companies.

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HauteLook chooses StrongMail to reach fashionistas fast and viral

It’s been a while, since I had time to do some industry news. After the longer posts of the last weeks, here is a first shorter one.

Online private sale site HauteLook has selected StrongMail to take care of its email marketing requirements. These include deliverability (getting out two million emails in less than five minutes), providing a higher level of personalization, and, I quote from the press release “driving incremental top-line revenue”.

The news obviously also interested me since there is a social media component.

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