It’s that time of the year again: CES. One of the keynote speakers at this year’s Consumer Electronics Show is Ford CEO Alan Mulally.
Ford is planning to take in-car entertainment and communications a step further.
By 2015 the company wants to equip 80% of its models with all kinds of technological features including web browsing and, yes, social networking.
According to recent data from ABI Research, consumers are increasingly demanding smartphones. It’s only a matter of time before most consumers have a smartphone, especially since by 2014 45% of the smartphones shipped that year will be priced below $200.
This of course offers opportunities for mobile marketing, makes it more and more interesting to create a mobile version of your website but it also has important consequences for mobile email.
According to the ‘European email marketing consumer report 2009’ from contactlab, email accounts are more often checked on smartphones, although there are important differences per country.