This is not a post about when social media hits the Tipping Point; it’s more a bunch of some initial thoughts on a part of Malcom Gladwell´s theory and who in social media it applies to.
Said from the beginning – I would like your comments and thoughts on this – so please while reading, prepare yourself to leave those valuable thoughts.
At Mindjumpers, we have for a while now been looking into the first part of the Tipping Point theory, the part of how things go viral, not through the quantity of people, but through the quality.