Social Email Marketing

Watch out YouTube: Truveo search app helps Facebook becoming a hub for online video viewing

An increasing number of marketers and, obviously, also search engine marketers are discovering the possibilities of online video. With YouTube videos showing up in Google’s search results and the increasing importance of social networks for SEO purposes, online video is yet another way to “UnGoogle your online marketing” a bit, as TopRank recently called it.

By the way: I recently found the just mentioned post via an excellent article about the MayDay update by Dr. Dave Chaffey who thoroughly tested the impact of Google’s MayDay update, using Google Analytics.

Back to online video.

How it feels to win MailChimp’s template throwdown

Does the name Scott Hardigree ring a bell? I guess not unless you’re from the US or a European email marketer that knows his sources.

Anyway, Scott, who is a contributor of this blog, is happy and proud. The reason? His company Indiemark has won MailChimp’s template throw.

Now, what do you do when you win such a contest?

You could get drunk, take the whole company for a trip to Vegas or stay cool. I don’t know if Scott got drunk, I don’t know if Indiemark goes Vegas but I do know that Scott knows how to make a fun video and share it on Vimeo.

Watch it below and check if Scott stayed cool.

And, after that, you can read Scott’s posts on his blog or connect with him in our LinkedIn Group.