A survey by Vocus, a provider of on-demand software for PR management, shows that social media are a main focus for PR pros in the UK.
74% of respondents say they will focus on social media in 2010.
Furthermore, leveraging video (55%), Search Engine Optimization (51%) and viral and word of mouth campaigns (48%) are key objectives for the more than 280 UK-based marketing and PR professionals Vocus surveyed.
Here is a last piece about the survey Silverpop conducted among 300 email marketers.
I have split the survey up in three posts because I felt there were 3 different important findings and because I’m having a flu and taking it slow. However, my private life is not what this post is about.
So back to business. I already posted on the spending plans and priorities of the surveyed email marketers and about their main challenges earlier today.
Now it’s time to look at some details about what email marketers plan to do in 2010.