Just my two cents

Twitter and journalism: my view on George Packer’s so-called “Twitter attack”

I’ve been busy the last couple of weeks, so I missed some things. That’s not a problem. The world doesn’t stop turning if you miss out on something as a blogger. It doesn’t stop turning if you don’t blog for a while, and it surely doesn’t stop turning when you stop blogging or everyone else on this planet stops blogging.

It does get increasingly polluted though and there are lots of unhappy creatures, including human beings, on it. George Packer, who inspired me for this post, I’m sure, met a lot of unfortunate people. However, still the world doesn’t stop turning.

So, one of the things I missed was the famous article (at least, famous on Twitter and in ‘social media expert’ opinions) by George Packer about Twitter. As you probably know, unless you were doing other stuff like me, there was a whole fuzz about what Mr. Packer, who is an experienced journalist, to say the least, wrote about Twitter.

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Why this blog is called Social Email Marketing and why I want to explain it

Some people who visit this blog are a bit confused. Well, in fact, it’s not really the people that find the posts on this blog interesting but more the marketing companies and some fellow bloggers.   

People tend to get confused when it’s not clear what you’re talking about, or what you stand for. We are used to come up with all kinds of labels and tags, it makes us feel safer (which of course is an illusion). Some people would like this blog to be about email marketing and others about social media marketing, etc. Label it, tag it and life goes on, you know?

Well, this blog is not like a disease. You can’t go to the doctor and ask what it is and what medications you need to get better. I mention diseases because, just like many companies and people in the marketing industry, the medical ‘industry’ knows about labels and tags too. “You have an ulcer, take this”. “Thank you doctor, I feel better now that I know what it is.” Who cares what’s the cause of the ulcer, right? 

Back to this blog. Please allow me to tell you why it’s called what it’s called and then to say why I feel the urge to explain this. Deal? Thanks a lot.

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