Joanne Faith of Social Media News NZ, recently posted an interesting example of yet another company, using social media and crowdsourcing to engage people in a creative way. Read more about the initiative in Joanne’s post below.
Social media and interactive web sites have opened up a direct line between businesses and consumers, and Air New Zealand is ready to take advantage of this opportunity.
Chron.com recently published a press release on behalf of PR News Wire and First Call. The article was entitled, “AT&T Earns Top Ranking for Wireless Customer Loyalty in Leading Marketing Research Study,” and painted a picture of the current situation at AT&T; a situation that may seemingly benefit them now and in the future.
It may also assist with prospective customers and current customers alike. It may be true that you can’t fully analyze, determine, understand and measure the beneficial nature of building a customer-centric foundation, but AT&T would like to try and seem to be tackling the approach on the right note.